The rise of the smartphone and the instant access to the Internet has seen a significant increase in starlets using social media to promote their brand and aesthetic to a constantly-receptive audience. There is a growing group of models, especially on Instagram, that are interested in modeling for babies!
Social media tools such as Instagram, Twitter, and Snapchat are invaluable for musicians like Lily Allan who want to make their modeling talents more visible. Rising stars have been able to create their brand and establish a personal identity through self-publishing tools that allow them instant access to their fans. This has led to an army of loyal online fans who follow their every move.
This has resulted in a constant fascination for the Kardashian-Jenners’ daily outfits, hair, and accessories. It’s easy to make money from their social media presence through endorsements or sponsorship deals, as they have a huge audience that is constantly interested in the latest celebrity looks online. Social media stars are eager to be dressed by the smartest fashion brands, so they can promote their products to those who want to follow the latest trends.
This tried-and-true method won the twenty-something model pack contracts with the fashion house and made media headlines all over the globe. Another group of aspiring models are now jumping on social media – many more than they have the motor skills to do.
Instamoms are the latest social media trend. These self-described social media stage moms use Instagram to boost their children’s baby modeling profiles and to find modeling jobs. It seems to be working so far.
High fashion brands are willing to do anything for these adorable models, including London Scout, a 4-year-old Instagram baby model with more than 105,000 followers, and Alonso Mateo, who has a staggering 600,000. These models are setting the trend. Young Alonso attended his first Fashion Week in Paris and grabbed the headlines at Dior’s show.
Why is it that these parents are so meticulously curating these photos for a global audience? While it’s normal for parents to take family photos of their children as they grow up and become adults, these staged shots with professional photographers, lighting, and carefully chosen clothing stories put their child in the spotlight. What purpose?
In addition to attracting the attention of modeling agencies, parents also love the perks. The fashion industry and online shops offer their latest lines free of charge in exchange for an endorsement. Keira Cannon, mother to Princeton, a 5 year-old girl, has almost 7,000 followers on Instagram. She cites shopping discounts and samples of the latest designs, as well as cash fees for each shoot. She says that little Princeton “kinda loves [the attention].
Sai Roberts is Princeton’s father, and he is a bit more cautious. He said, “There are some concerns in that it could get out of control, but it’s been really a positive experience.” He’s being exposed is a great thing. I hope that he can use it to express his creativity and voice as he gets older.
While the majority of the Instagram followers Instagra kaufen of children are positive and inspiring, there are voices that are concerned about the dangers of young children being subject to intense scrutiny and high standards of aesthetics.
Many people argue that these photos are objectifying children and creating long-term ramifications. Children may have difficulty understanding why they are only being celebrated for their physical appearance. Professionals compare the instamoms who showcase their children on the digital stage to the stage moms that are often associated with beauty pageants.